Healthcare

Reporting, informing, assuring, and competing in today’s healthcare market is a challenge for busy healthcare providers. RFI’s experienced writers and designers understand your multiple and varied constituents— whether its patients, peer groups, accreditation bodies, philanthropists or the community at large. We help you find the right tone, focus your communication and make a solid connection.

Somnia Anesthsia
Establishing leadership

Somnia, a leader in in-house anesthesia services, wanted to upgrade its image and presentation to hospital clients, ambulatory surgical centers and office-based surgical practitioners, as well as to potential employees. RFI created a brochure system, including an award-winning, large format brochure/folder presentation piece incorporating with flash drive housing and a complementary oversize trifold brochure.

White Plains Hospital Cancer Care
Reaching new patients

To efficiently utilize its infusion service capacity, the central New Jersey division of this large cancer care organization wanted to service patients outside its traditional oncology practice. With referring doctors as the target, RFI created a trifold brochure that communicated RCCA’s infusion services capacity and expertise for treating a variety of diseases and disorders in a state-of-the-art facility.

Regional Cancer Care Accociates
Meeting medical standards and informing the public

For many years White Plains looked to RFI to establish a theme, edit and design a 20-page report that communicated to the public the hospital’s latest technology and cancer treatment for patients as well as the programs to support their families. Visually interesting with photos, statistics and graphs, the annual report met the requirements for the hospital’s accreditation to the American College of Surgeons.

Lenox Hill Hospital
A newsletter informing the community

Each issue of the quarterly “In Good Health,” a quarterly newsletter distributed to the local residents on New York City’s upper east side, provided in depth articles on timely medical topics based on interviews with hospital doctors. RFI was responsible for the interviews, writing the articles, and designing and producing this award winning newsletter.